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Showing posts from December, 2019

Reasons why people love content marketing

Basic of Content Marketing - What  is content - Content  is  the Information  ,  the  Idea  and the Experience  you  Publish  Online . It  is anything that  you produce and publish  for  the purpose of offering it  to  your audience. Reason why People love content Marketing. Take a look at Stats . Format  of  content is  like - Text  , Audio , video and Visual. Remember  -80%  of Google's revenue comes  from   content  and  ads .  Content Should be - Useful,  easy  to consume  Share able , original   Relevant Compelling . Timely   Personalized  Authentic  Engaging  Educational  Entertaining  Insightful   Conveying  your story  Contextual Content  Marketing   - It is a type of  marketing focused On creation and  distribution of  online material  that  directly  or  indirectly promotes a  brand . Things you  know while creating  content - Audience Determine your target Group-  location , interests , demographics , spending power  B2 B  and B2 C content .  Online behaviour  Cr